Workbox
Flexible Workspaces. Seamless Digital Experience.
Workbox is a fast-growing, Chicago-based coworking brand that blends premium office space with curated business support. With multiple locations and a distinct offering that goes beyond just square footage, Workbox needed a digital experience that captured its full value—while driving conversions across locations.
We delivered a fully reimagined website that not only reflected their modern, community-driven brand but also functioned as a conversion engine. From design and development to local SEO, CRO strategy, and ongoing maintenance, our goal was simple: turn visitors into members.
Website Redesign & CRO Strategy
The new Workbox site wasn’t just built to look good—it was built to convert. We applied a CRO-first methodology, crafting user journeys with clear entry points, concise messaging, and strong CTAs that aligned with the buyer journey.
Each page was designed to reduce friction and increase conversions, whether the user was booking a tour, exploring membership options, or learning more about a specific location.
Key elements included:
- Clean, mobile-first design with fast load times
- Simplified navigation focused on user intent
- Smart content modules for promotions, testimonials, and offerings
- Optimized booking flows for tours and inquiries
- Flexible CMS for easy updates by the Workbox team
UI/UX Overhaul
We completely reimagined the user experience to reflect Workbox’s modern, collaborative brand. The site now uses intuitive pathways and content layouts to quickly communicate what sets Workbox apart—from networking to professional services.
We focused on:
- Scannable content hierarchies
- Interactive elements to showcase amenities
- Modular design system for scalability
- Accessibility best practices
Promotional & Landing Pages
Workbox needed flexible tools to drive campaign-based traffic. We developed a suite of modular, high-converting landing pages used for seasonal promotions, grand openings, and targeted outreach efforts.
These pages were designed to:
- Align with paid media and email campaigns
- Showcase location-specific offers
- Drive form fills, downloads, or tour bookings
- Be cloned and customized easily by internal marketing staff
SEO Strategy — National & Local
To support both brand awareness and foot traffic, we launched a dual-layered SEO strategy focused on national relevance and hyper-local visibility. From technical audits to content updates, we improved discoverability across all target markets.
Our approach:
- Geo-optimized pages for each Workbox location
- Location schema markup and map integration
- Keyword-rich copywriting aligned with search trends
- Blog content to support thought leadership and organic traffic
- Google Business Profile management and local listings alignment
Website Maintenance & Ongoing Support
After launch, we transitioned into ongoing support—ensuring the site remains fast, secure, and updated as Workbox scales. We work in lockstep with their internal team to roll out new features, pages, and campaigns with agility and precision.
Our support includes:
- 24/7 website monitoring
- Routine plugin and security updates
- Landing page builds and promotional updates
- Analytics reporting and heat mapping for CRO optimization
- On-call dev and design support
Results That Work
Workbox’s digital footprint now matches its real-world presence: polished, strategic, and built for growth. With a fully optimized site and conversion-focused strategy, the brand is positioned to lead in a highly competitive market—and convert visitors into loyal members at every step.
- Full-site CRO strategy and UI/UX overhaul
- High-converting promotional landing pages
- Geo-targeted SEO implementation across all locations
- Seamless content and booking experience
- 99.9% uptime and fast load speeds
- Ongoing digital partnership and growth enablement
